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John imperio's avatar

Professor I have a question. I was reading an article in the Wall Street Journal awhile back entitled: “The Guy Behind DeepSeek Blurbed My Book in China.” By Gregory Zuckerman. The book he was referring to was “the man who solved the market.” What I find really fascinating about these is the man behind DeepSeek wrote the preface for the Chinese translation of “the man who solved the market” without getting Zuckerman’s approval. How is that possible?

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H. W. Brands's avatar

Without knowing the details, I can't answer. Blurbs are solicited by the publisher on behalf of the author. Sometimes authors are informed, sometimes not. A preface is a different thing. Depending on the nature of the rights sold, the author may or may not have a say over who writes the preface.

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